I have been fortunate to work with many veterinary practices and their social media efforts. To that end I created a company called Digital Pulse Consulting to advise veterinarians and others in the animal health care industries on marketing and other business challenges. As part of our service to our clients we often send them How-Tos on certain subjects. I thought I would share them on this blog as well. Here is our first one. It is written by Heather McPherson who works with our clients and their social media efforts. We hope you enjoy.

We know that we need to have a social media presence for our veterinary practice but finding the time to have an engaging presence all of the time can be a challenge. Try this time saving tip to schedule your Facebook posts. This will help you during busy times, over the weekends or if you find out your posts get more action at a certain time and you are unavailable to post at that time!

Step 1) Create your post as you normally would with your content, whether it is a photo or link or something else entirely.  Once your post is perfect and ready to go, click on the clock in the bottom left hand corner of the post.

step 1

Step 2) This will open up a calendar for you to pick the date and time that you would like your post to be published.

schedule a facebook post

Step 3) Once you have chosen your time, click on the Schedule button in the bottom right hand corner of your post.

step 3

Step 4) Once your post has been scheduled you will be prompted with a message telling you so.  Voila success!

step 4

Step 5) If you would like to see a snap shot of your scheduled post you can visit your activity log.  This can be found in your Admin panel in the edit page drop down.

activity log

We hope you have found this useful. Let us know if you have any other questions about social media and we will do our best to answer them.


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